Manipulation in Advertisements: A Research from a Pragmatic Aspect

Honti, Erika (2007) Manipulation in Advertisements: A Research from a Pragmatic Aspect. Masters, Szegedi Tudományegyetem.

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Abstract

In my thesis, I examine the connection between advertisements and pragmatics. I give a survey of advertisements, from the point of view of pragmatics and manipulation. After these, analysing some advertisement slogans, my aim is to prove that with the help of pragmatics we can see clearly that advertisements are very manipulative.

Institution

Szegedi Tudományegyetem

Faculty

Gyula Juhász Faculty of Education

Department

Modern Nyelvek és Kultúrák Tanszék

Discipline

Teacher Training

Specialization

angol

Supervisor(s)

Supervisor
Supervisor scientific name label
Email
EHA
Fischer, Mónika
UNSPECIFIED
UNSPECIFIED
UNSPECIFIED

Item Type: Thesis (Masters)
Subjects: 05. Social sciences > 05.03. Educational sciences
Depositing User: Szerkesztő JGYPK
Date Deposited: 2019. Apr. 05. 11:16
Last Modified: 2019. Apr. 11. 06:15
URI: https://diploma.bibl.u-szeged.hu/id/eprint/72745

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