Hungarian

A tudatalatti marketing megközelítései - az illatmarketing hatása a fogyasztókra

Borbély, Bence Endre (2015) A tudatalatti marketing megközelítései - az illatmarketing hatása a fogyasztókra. BA/Bsc, Szegedi Tudományegyetem.

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English title

Approaches of neuromarketing - the impact of scent marketing on customers

Institution

Szegedi Tudományegyetem

Faculty

Faculty of Economics and Business Administration

Department

nincs megadva

Discipline

Economics

Specialization

kereskedelem és marketing

Supervisor(s)

Supervisor
Supervisor scientific name label
Email
EHA
Hetesi, Erzsébet
UNSPECIFIED
UNSPECIFIED
UNSPECIFIED

Item Type: Thesis (BA/Bsc)
Subjects: 05. Social sciences > 05.02. Economics and business
Depositing User: szerkesztő GTK
Date Deposited: 2019. Nov. 07. 11:57
Last Modified: 2019. Nov. 07. 11:57
URI: https://diploma.bibl.u-szeged.hu/id/eprint/82112

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