Borbola, Balázs Antal (2013) A vevői értékek stratégiai leképződése a Balanced Scorecardot alkalmazó vállalatoknál. ['eprint_fieldopt_thesis_type_master' not defined] thesis, Szegedi Tudományegyetem.
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| Item Type: | Thesis (['eprint_fieldopt_thesis_type_master' not defined]) |
|---|---|
| English title: | The strategic evolution of customer value at companies using the Balanced Scorecard |
| Institution: | Szegedi Tudományegyetem |
| ['eprint_fieldname_faculty' not defined]: | Faculty of Economics and Business Administration |
| Department: | nincs megadva |
| ['eprint_fieldname_specialization' not defined]: | marketing |
| Discipline: | Economics |
| Supervisor(s): | Supervisor Supervisor scientific name label Email EHA Vilmányi, Dr. Márton egyetemi docens UNSPECIFIED UNSPECIFIED |
| Subjects: | 05. Social sciences > 05.02. Economics and business |
| Depositing User: | szerkesztő GTK |
| Date Deposited: | 2016. Jun. 09. 15:37 |
| Last Modified: | 2016. Jun. 09. 15:37 |
| URI: | https://diploma.bibl.u-szeged.hu/id/eprint/57381 |
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