Saypanya, Chansamay (2024) Sustaining Coffee Shops in Laos: A Comparative Study of Long-Term Viability between International and Local Brands in Terms of Consumer Perceptions and Preferences. BA/Bsc thesis, Szegedi Tudományegyetem.
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| Item Type: | Thesis (BA/Bsc) |
|---|---|
| English title: | Sustaining Coffee Shops in Laos: A Comparative Study of Long-Term Viability between International and Local Brands in Terms of Consumer Perceptions and Preferences |
| Institution: | Szegedi Tudományegyetem |
| ['eprint_fieldname_faculty' not defined]: | Faculty of Economics and Business Administration |
| Department: | Marketing Szakcsoport |
| ['eprint_fieldname_specialization' not defined]: | gazdálkodási és menedzsment |
| Discipline: | Economics |
| Supervisor(s): | Supervisor Supervisor scientific name label Email EHA Garamhegyi, Ábel egyetemi docens UNSPECIFIED UNSPECIFIED |
| Subjects: | 05. Social sciences 05. Social sciences > 05.02. Economics and business |
| Depositing User: | szerkesztő GTK |
| Date Deposited: | 2025. Jun. 30. 14:17 |
| Last Modified: | 2025. Aug. 28. 10:04 |
| URI: | https://diploma.bibl.u-szeged.hu/id/eprint/146419 |
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