Hungarian

Marketing strategies in cross-border expansion : Hungarian and Italian firms’ approaches and impacts

Rossu, Alexandra (2024) Marketing strategies in cross-border expansion : Hungarian and Italian firms’ approaches and impacts. Masters, Szegedi Tudományegyetem.

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English title

Marketing strategies in cross-border expansion : Hungarian and Italian firms’ approaches and impacts

Institution

Szegedi Tudományegyetem

Faculty

Faculty of Economics and Business Administration

Department

nincs megadva

Discipline

Economics

Institute

Nemzetközi Gazdaság- és Gazdálkodástudományi Intézet

Specialization

nemzetközi gazdaság és gazdálkodás

Supervisor(s)

Supervisor
Supervisor scientific name label
Email
EHA
Garamhegyi, Ábel
egyetemi docens
UNSPECIFIED
UNSPECIFIED

Item Type: Thesis (Masters)
Subjects: 05. Social sciences > 05.02. Economics and business
05. Social sciences > 05.02. Economics and business > 05.02.01. Economics, econometrics
Depositing User: szerkesztő GTK
Date Deposited: 2025. Jul. 15. 08:28
Last Modified: 2025. Oct. 03. 09:39
URI: https://diploma.bibl.u-szeged.hu/id/eprint/146073

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